The E8 is our best-seller. The Z10 is Jura’s flagship. The price gap is nearly $1,500. Here is a detailed breakdown of what you gain by upgrading - and whether it is worth your money.
Side-by-Side Comparison
| Feature | Jura E8 | Jura Z10 |
|---|---|---|
| Specialties | 17 | 32 |
| Grinder | Aroma G3 | P.R.G. |
| Cold brew | No | Yes |
| Display | 2.8” color TFT | 4.3” touchscreen |
| Milk system | Fine foam | Fine foam |
| Water tank | 1.9L | 2.4L |
| Bean hopper | 280g | 280g |
| Footprint | Compact | Larger |
| Price range | $1,500-$2,000 | $3,000-$3,500 |
The Four Real Differences
1. Cold brew. The Z10 is the only Jura with built-in cold extraction. It produces smooth, low-acidity cold coffee in about 3 minutes - no 12-24 hour wait. If you drink cold coffee regularly, this alone could justify the upgrade.
2. Grinder technology. The Z10’s Product Recognizing Grinder (P.R.G.) automatically adjusts grind size per drink. A ristretto gets a finer grind than a lungo, without you touching any settings. The E8’s Aroma G3 is excellent, but it uses the same grind setting for every drink. The P.R.G. produces measurably more consistent results across different drink types.
3. Drink menu. 32 specialties vs 17. The Z10 adds cold coffees, additional long coffee variations, and more milk foam density options. In practice, most people make 3-5 drinks regularly - but the wider menu is nice when you want variety or when entertaining.
4. Display. The Z10’s 4.3” touchscreen is a significant upgrade over the E8’s 2.8” color TFT. Navigation is faster, customization is easier, and the interface feels more premium. Not essential, but a noticeable quality-of-life improvement.
What They Share
Both machines use Jura’s fine-foam milk technology - milk drink quality is equally good. Both have Pulse Extraction Process for rich espresso. Both have automated cleaning and descaling programs. The core daily coffee experience is excellent on both machines.
When the E8 Is the Better Buy
- You do not drink cold coffee and have no interest in cold brew
- You want the best value in the Jura range
- Your counter space is limited (the E8 has a smaller footprint)
- You are happy with 17 drink options
- You want to spend less and put the savings toward quality beans
The E8 is the right choice for most buyers. It is our best overall recommendation for a reason - it delivers 90% of the Z10 experience at roughly 55% of the price.
When the Z10 Is Worth It
- Cold brew is something you will use regularly (not just occasionally)
- You want the best grinder Jura makes and value maximum consistency
- The 4.3” touchscreen and wider drink menu are genuine priorities
- You can comfortably afford the premium without stretching your budget
- You entertain frequently and want to offer guests more variety
The Z10 is the better machine in absolute terms. Whether it is $1,500 better depends entirely on how much you value cold brew and the P.R.G. grinder.
Our Verdict
For most people: buy the E8. The daily hot espresso and milk drink experience is nearly identical. The E8 is the smarter financial choice.
If cold brew matters: buy the Z10. You cannot replicate the Z10’s cold extraction with the E8, and adding a separate cold brew setup defeats the convenience factor. If you will use it regularly, the Z10 pays for itself in convenience and consistency.
Ready to Buy?
See also: E8 review | Z10 review | E-Series overview | Z-Series overview | All comparisons