Quick Answer: The 2nd-gen Jura Z10 adds 51 drink specialties (vs 32), one-touch hot chocolate via a new Chocolate Attachment, Caffeine Regulator, an improved P.R.G.2+ grinder, and Coffee Timer. It has now launched in the US at a confirmed $4,499 price from at least one specialty retailer, in Aluminum Black and Aluminum White finishes - but this is an early, rolling rollout: a second retailer lists the same machine at $5,295 and shows it sold out, and stock is still uneven across sellers. If the new features matter to you, gen-2 is buyable now, just shop around on price. If you want the best price on a known flagship machine, gen-1 Z10 units have been available at clearance pricing around $3,399 through some retailers - a real discount if you can still find it. Neither decision is wrong.
What’s Confirmed About the 2nd-Gen Z10
In June 2026, Jura confirmed via email to US buyers that the updated Z10 was coming to the US in mid-to-late summer 2026. That launch has now begun: the second-generation model shipped earlier in Europe and Australia, and as of early August 2026 it is confirmed in-stock and purchasable in the US at $4,499 through at least one specialty retailer, in Aluminum Black (Art. No. 15702) and Aluminum White (Art. No. 15792) finishes. A second specialty retailer lists the identical spec sheet and the same two SKUs but currently shows sold out at $5,295 - likely a pre-discount list price rather than the going rate. An Amazon US listing also exists for the white finish, though its live price and stock could not be independently confirmed at the time of writing. Treat this as a real but early, unevenly-stocked rollout rather than a fully saturated launch.
New features in gen-2:
- 51 drink specialties (up from 32) - adds hot chocolate and more specialty options
- Hot chocolate - a genuine new category, made possible by a new Chocolate Attachment on the machine’s foam system rather than a software-only workaround
- Caffeine Regulator - adjustable caffeine content in espresso-based drinks
- P.R.G.2+ grinder - improved version of the Pulse Extraction Process grinder
- Coffee Timer - schedule brewing times via the JOE app
- Coffee Quality Assistant - real-time brewing feedback via the display
The body dimensions, dual spout, and cold extraction feature are unchanged from gen-1.
What the Gen-1 Z10 Still Does Well
The original Z10 is still a flagship machine - our full Jura Z10 review covers it in depth. Nothing broke. The gen-2 does not fix problems with gen-1 - it adds features on top of an already strong foundation.
Gen-1 Z10 strengths that carry over:
- Cold extraction (cold coffee without ice dilution) - still unique in the Jura lineup
- Dual spout for two simultaneous drinks
- P.R.G. grinder quality - the improvement in gen-2 is incremental, not transformative
- JOE app compatibility
- 32 drink specialties - still far more than any other Jura model except gen-2 Z10
If you are buying the Z10 because of the cold extraction feature, the gen-1 delivers that fully.
Should You Buy Now or Wait?
| Your situation | Recommendation |
|---|---|
| You want the best price, don’t need hot chocolate or Caffeine Regulator | Buy gen-1 now (~$3,399 clearance pricing) |
| You want hot chocolate or Caffeine Regulator | Buy gen-2 now - it’s shipping, but shop around ($4,499-$5,295 depending on retailer) |
| You are buying for a household that drinks a lot of milk drinks | Buy gen-1 - milk system is unchanged |
| You want gen-2 at the lowest confirmed price | Compare listings before buying - confirmed $4,499 at one retailer vs $5,295 (sold out) at another |
| Budget is the primary concern | Consider the E8 instead - $1,399 vs $3,399+ |
The Gen-1 Clearance Deal: Is It Worth It?
Gen-1 Z10 units have been available at clearance pricing around $3,399 as retailers made room for the incoming gen-2. Check current retailer listings before assuming this price is still live. For context, the regular Amazon price for the Z10 has typically been $3,500-$3,799.
What you get at $3,399:
- A current-generation flagship with cold extraction, dual spout, and 32 specialties
- Full US warranty from Jura
- Whatever return policy applies at the retailer you buy from
What you give up vs gen-2:
- 19 fewer drink specialties (32 vs 51)
- No hot chocolate category
- No Caffeine Regulator
- Older grinder software (P.R.G. vs P.R.G.2+)
The gen-2 launch price in the US is now confirmed at $4,499 from at least one specialty retailer with in-stock units. A second retailer lists the same spec sheet and SKUs but shows sold out at $5,295, which reads as an unadjusted list price rather than the going rate - expect pricing to keep settling as more retailers list it. Against the confirmed $4,499 figure, buying gen-1 now at $3,399 saves roughly $1,100, a more meaningful gap than earlier estimates suggested.
Gen-1 Z10 - Flagship Performance
Check Current Amazon Z10 Price
Gen-1 Z10 with cold extraction and dual spout. Compare current retailer pricing before deciding.
Gen-1 vs Gen-2 Z10: Full Comparison
| Feature | Gen-1 Z10 | Gen-2 Z10 |
|---|---|---|
| Drink specialties | 32 | 51 |
| Hot chocolate | No | Yes |
| Caffeine Regulator | No | Yes |
| Grinder | P.R.G. | P.R.G.2+ |
| Cold extraction | Yes | Yes |
| Dual spout | Yes | Yes |
| Coffee Timer | Via JOE app (limited) | Full Coffee Timer feature |
| Coffee Quality Assistant | No | Yes |
| Display | 4.3” color | 4.3” color (unchanged) |
| JOE app compatible | Yes | Yes |
| US availability | Now | Now - shipping via select US specialty retailers, inventory still ramping; an Amazon listing exists but availability is unverified |
| US price | ~$3,399 (recent clearance pricing) | $4,499 confirmed at one retailer; another lists $5,295 and shows sold out |
If the Z10 Is Out of Budget: Consider the E8
The Jura E8 at $1,399 delivers the same grinder technology (Aroma G3 vs P.R.G. - different naming, similar quality tier), the same HP3 milk system, and the same JOE app support. The 5th-gen E8 now includes 27 drink specialties.
What the Z10 adds over the E8: cold extraction, dual spout, and higher throughput capacity. For most home users who do not need cold brew-style drinks, the E8 is the better value at less than half the price.
Best Value Alternative
Jura E8 - $1,399
Same Aroma G3 grinder quality, same HP3 milk system, 27 specialties in the 5th-gen. Saves $2,000 vs the Z10 without meaningful coffee quality difference for most home users.
Check E8 Price →Free Weekly Alerts
Get Notified When Gen-2 Z10 Pricing and Stock Settle
We'll email you when gen-2 Z10 availability and pricing become consistent across US retailers, plus any drop below the $4,499 launch price. One email, no spam - unsubscribe any time.
No spam. Unsubscribe any time.
As an Amazon Associate, we earn from qualifying purchases at no extra cost to you.
Also see: Jura J10 Twin Review - Dual Grinders + Cold Brew (2026) | Jura Z10 vs Miele CoffeeSelect | Jura Z10 Cold Brew Guide
